The CPhI is the leading trade fair for the pharmaceutical industry and represents a central marketplace for all the key players in the chemical and pharmaceutical sectors. Since its inception in 1990 as an international chemistry and pharmacy exhibition, it has evolved into one of the largest specialized fairs of its kind globally and rapidly became the central meeting point for industry experts and decision-makers. Today, it is organized by Informa Markets, a globally renowned trade fair organizer. The CPhI takes place annually at varying locations in Europe, making it what can be described as a roving trade show.